© SERGIO OWEN 2026. ALL RIGHTS RESERVED.
© SERGIO OWEN 2026. ALL RIGHTS RESERVED.












BACKGROUND
Social media influencer Bruce Johnson aka 'Pop Pop' was looking to create a consistent brand for his digital persona. Pop Pop creates motivational and conversational videos across his social media platform that has garnered him over 800k+ followers.










FINAL NOTES
Grateful to Pop Pop for letting me add to the “Pop Pop-verse,” as he would say.
Learning the business side of social media was both insightful and eye-opening, expanding my understanding of how platforms can drive brand growth and partnerships.
Grateful to have worked with a brand that brings digital joy to its audience, inviting them to sip virtual tea while enjoying educational and entertaining stories.








